Hark can do it!

Hark crafts brand experiences that help businesses to harness the competitive advantage of design. Your brand should tell a consistent, inspiring story at every potential point of interaction. There are a multitude of ways that your customers, clients, partners, and vendors can interact with your company. We help to shape that message, and interaction.

Our four areas of focus are described in more detail.

Studio FAQs

  • Based in Burlington Vermont, with a Bay Area presence
  • Design and development focused since 1995
  • 100’s of branding, design and digital projects launched
  • Results driven - We deploy throughout the digital ecosystem from platforms to experiences to fulfill our clients’ business and brand objectives
  • Enlightened Design - Technological Excellence
  • Json, Jscript, PHP, .net, .asp, server side and client facing display
  • Standardization on responsive sites – all platforms phone, tablet, desktop
  • User-centric design driven by insight, not ego
  • Drupal CMS specialists
  • Strategy drives the process

Design

Our designers are as much artists as they are marketers; they understand that visually representing a brand well is imperative to successful consumer engagement. Encompassing a breadth of style and creativity, our team brings a unique diversity of design experience to the drawing board.

Design Services

  • Visual Identity, including logotype, brand books & guidelines
  • Advertising
  • Marketing collateral, events and trade promotion
  • Digital and traditional graphic design
  • Banner Advertising
  • Copywriting
  • Branded Content
  • Packaging design

Development

Our developers know programming. They take complex design and architectural ideas and turn them into an excellent user-friendly site. Taking your vision from concept to launch, we specialize in platform architecture, design and development, ecommerce and whatever programming needs arise.

Development Services

  • Platform architecture, design and development
  • Content planning & optimization
  • Digital publishing opportunity evaluation
  • Digital mobile, retail, and emerging experiences
  • Web Development and Ecommerce systems
  • Mobile and responsive site development
  • CMS deployments — Drupal and Wordpress
  • Ecommerce — Drupal commerce, Shopify and Magento
  • Website Optimization — Content Audit

Branding

From logos to messaging, tone to color, we offer a comprehensive approach to establishing and implementing your brand identity. We'll brainstorm with you, make observations and develop a solid brand strategy.

Branding Services

  • Brand strategy and positioning development
  • Brand alignment & relaunch
  • Strategic planning for digital
  • Digital publishing strategy & planning
  • Concept generation

Digital Discovery & Marketing

SEO has become one of the most significant factors in successful site performance. We offer in-house SEO and analytics services to best utilize your content and offer insight into traffic- yielding strategies.

SEO Services

  • Site optimization
  • Content direction
  • Digital campaigns
  • Search Engine Optimization
  • Pay-Per-Click Marketing
  • Email Marketing
  • Social Media Marketing
  • Conversion Rate Optimization
  • Display Advertising
  • Branded and viral video content creation
  • Google analytics and site traffic analysis